How to build growth…
Read how baseline demand turns fragile growth plans into buyer-ready decisions.
Challenge
Challenge
Hain Daniels’ Data and Insights team faced a ‘painfully slow and time-consuming’ process in collecting and analysing retail data to gain a collective view of performance. They sought a systematic approach to gaining insights while minimising effort.
Solution
SKUtrak’s DataShare automates the collection and transformation of data, serving as a connector between SKUtrak and the company’s own reporting and analytics tools. This enabled the team to integrate various types of data, including stock levels, sales, and forecasts.
Result
SKUtrak led to an 85% reduction in time-to-insight for tasks such as quarterly promotions review. It enables more efficient report generation, providing deeper insights into sales performance and trends, and facilitated informed discussions with retail partners.
In brief
- Hain Daniels faced significant challenges in processing and integrating diverse data sets to gain actionable insights. This included manually extracting data daily and merging complex spreadsheets, made even more difficult by inconsistencies in operating and promotional schedules.
- SKUtrak transformed time-to-insight for Hain Daniels, streamlining data analysis and speeding up processes like quarterly promotions review (from a week to a day). It improved report generation efficiency, offered deeper insights into sales trends, and enabled real-time, informed discussions with retail partners
- In addition to the 85% time reduction in time-to-insight, SKUtrak plays a key role in spotting hidden compliance issues and providing actionable advice for retailers, proving its effectiveness in converting disparate data into clear, engaging, and interactive insights.
❝
One of our retail customers asks us to provide update reports first thing on a Monday morning. Previously, that meant asking a category manager to work through most of their Sunday. SKUtrak reduces that task from around six hours to just one, which is a much more reasonable request.
85%
Time reduction in time-to-insight
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Unlocking intelligence on demand, SKUtrak gives you the power to make smarter and more profitable decisions every day.