SKUtrak Insight

Monitor holistic trading performance and direct actions to drive improvement. SKUtrak’s Performance dashboards provide an overview of key metrics such as sales trends, stock levels, and year-on-year comparisons. They help you to identify areas of success and where there is room for improvement, and support strategic decision-making by providing a clear snapshot of performance.

  • Replace time-consuming report-building.
  • Build alignment around a common source of truth.
  • Track commercial and supply performance vs plans/targets.
  • Identify issues & measure the impact of interventions.
  • Prepare for customer meetings.

Explore your data freely with flexible dashboards to answer any question. SKUtrak’s Explore dashboards let you dive into the nuances of your data, drawing connections that are crucial for informed decision-making.

  • Get rapid answers to any question.
  • Uncover trends and discover strategic opportunities.
  • Discover relationships.
  • Compare products and time periods to contextualise  performance.

SKUtrak’s Supply Chain dashboards help you to track and optimise the flow of products through your customer’s supply chain. By providing a picture of SKU availability, changes in demand, and inventory levels in depots and stores, they speed up the demand response cycle, increasing efficiency.

  • Use detailed, daily data to direct the efforts of your supply chain.
  • Highlight stores with out-of-stocks and ghost stock to drive targeted  interventions.
  • Surface products with high OOS risk to inform stock allocation  decisions.
  • Get to the root cause of persistent availability issues and work  collaboratively with the retailer to resolve them.

Understand the key commercial drivers influencing account performance.

  • Understand how commercial levers impact demand
  • Model changes to product distribution.
  • Understand promo impact and the drivers of performance.
  • Spot unanticipated changes to key commercial metrics.

SKUtrak Exports provides fast, intuitive access to retailer data. Whether you’re updating a tracker, analysing in Excel or uploading to another system, Exports eliminates manual data wrangling by giving you immediate access to harmonised, ready-mapped retailer data whenever you need it.

  • Replace manual data wrangling with one simple download for all customer data.
  • Improve reporting with additional metrics and ensure uniform data presentation across all retailers.

Customer Stories

Valeo Case Study

Valeo Foods revolutionises efficiency with SKUtrak, saving a day per week per retailer on data tasks. Uncover their story of transformation.

Famille Perrin Case Study

Famille Perrin utilised SKUtrak for deeper stock and demand insights, enhancing promotional planning and ensuring adequate stock during critical promo periods.

Journal

How to build growth…

Read how baseline demand turns fragile growth plans into buyer-ready decisions.

Are you misreading your…

Uncover how demand intelligence reveals true Christmas performance and strengthens 2026 planning.

When online grocery becomes…

Read our latest article on online grocery and how it now accounts for around 12–13% of all FMCG spending.

Why CPG leaders are…

Read our latest article on how AI unlocks the power of demand intelligence for commercial leaders

Stocking up for Christmas

Read our latest article on mastering Christmas trading through precision and visibility.

Unlocking intelligence on demand, SKUtrak gives you the power to make smarter and more profitable decisions every day.

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