Growth is good but can be challenging when it’s fast.

In brief

• Alpro was facing exceptionally rapid growth and all the associated operational complexities that came with it. With expansion into new product lines and markets, Alpro faced a significant challenge in effectively managing customer collaboration and supply chain performance.
• They lacked the necessary resources to gather and analyse data across their expanding customer base, resulting in limited visibility into crucial aspects like service levels and deliveries. This challenge was affecting their ability to build collaborative relationships with retailers and was impacting their operational performance​​.
• The implementation of SKUtrak provided Alpro with the ability to gather data daily across its customer base and present this information in a user-friendly and actionable way. This helped Alpro to align with retail partners on performance metrics, gain insights into on-shelf availability, lost sales, and distribution performance, leading to improved service levels and more effective promotional planning.