How to build growth…
Read how baseline demand turns fragile growth plans into buyer-ready decisions.
Yoplait struggled to understand product availability levels across various retailers. The problem was compounded by the need to integrate information from multiple retail systems, making effective supply chain management and retailer collaboration challenging.
Using SKUtrak, Yoplait optimised product availability by analysing depot stock and predicting orders, encouraging retail partners to increase order sizes, and streamlining operations through enhanced order management and larger case sizes.
Yoplait’s SKUtrak use raised product availability from 87% to 95% in Asda and 90% to 95% in Morrisons, enhancing supply chain management with accurate forecasts and strengthening retail partnerships for faster supply change responses.
With SKUtrak we can predict orders, particularly during periods of low availability. In tandem, we know when it's vital to initiate dialogue to increase availability and, in turn, boost our orders.
Reduction in product availability issues at Morrisons stores
Reduction in product availability issues at Asda stores
Learn how Britvic tackled availability challenges, minimised lost sales around promotions, and maximised high-revenue SKUs.
Discover how Vibrant Foods uses SKUtrak with Tesco to maintain and accelerate double-digit growth by enhancing control, visibility, and innovation.

Read how baseline demand turns fragile growth plans into buyer-ready decisions.

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Read our latest article on online grocery and how it now accounts for around 12–13% of all FMCG spending.

Read our latest article on how AI unlocks the power of demand intelligence for commercial leaders

Read our latest article on mastering Christmas trading through precision and visibility.
Unlocking intelligence on demand, SKUtrak gives you the power to make smarter and more profitable decisions every day.